Footwear Insight

November / December 2018

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National Shoe Retailers Association America's Largest Organization Representing Independent Footwear Retailers Join NSRA to enjoy these benefits of membership, and more! Visit nsra.org, or call 800-673-8446 Improving the business performance of our members since 1912 Financial Services & Savings Opportunities Membership gives you access to programs which directly affect your bottom line. Our cost-saving member benefits include: • Bank of America Merchant Services Credit/Debit Card Processing • FedEx Shipping through PartnerShip Retail Training & Consulting The Friedman Group is the leader in retail sales training and retail management consulting. NSRA and The Friedman Group have formed a partnership to provide members access to invaluable training programs and resources at an exclusive NSRA Members-Only Rate! Shoe Retailing Today A bi-monthly industry publication featuring informative topics such as: • Best Practices/Business Management • NextGen/Succession Planning • Inventory Management • Marketing • Retail Store Training, and more! Does the Virtual You Byte? Managing Your Digital Twin p. 6 Prepare for Next Year -- Starting Now! p. 8 Holiday Décor -- Be on Trend! p. 12 NSRA OnLine Bi-weekly electronic newsletter featuring: • Industry News • Educational Articles • NSRA Member Updates • Vendor Product Showcases • Best Practices, and more NSRA's Leadership Conference Discover new ways to grow your business and connect with industry leaders to discuss challenges and opportunities. Learn from nationally recognized experts who explore retail business topics and provide leadership insights. NSRA's conference is the largest of its kind, giving attendees a unique opportunity to connect and network with top independent retailers and the vendors who support them. Trends Sharing Pivotal Research Group offers monthly and quarterly reports of activity in the independent footwear retailing, including sales, margins, inventory, and brand and category performance. Results are anonymous, and are extracted from quick surveys completed by participating retailers. Next Generation Leadership Program A program that answers the needs of the next generation of leaders and their parents with cutting-edge and hands-on sessions that focus on practical solutions for generational transitions, including the latest business topics. GEN Retail Education Webinars Join industry professionals and NSRA in live education seminars via the internet, discussing topics that will help grow your business: • Sales Training • Retail Finance • Securing Leases • Succession Planning W EBINARS Retail Education Business Performance Report The footwear industry's only financial analysis resource for comparing expenses and revenues with national averages reported by America's leading independent footwear retailers. E-Marketing via Constant Contact Join the Business Partner Program with Constant Contact. • NSRA members save up to 30% annually • Reach customers quickly, inexpensively and frequently • Design ads and newsletters with hundreds of templates • Built-in anti-spam checker Retail Education Seminars NSRA's bi-annual educational programs are held in conjunction with the premier shoe shows, and are complimentary to attendees. They feature leading industry experts addressing 'hot' and timely issues for independent retailers. Las Vegas, NV Atlanta, GA

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