Sports Insight

Q4 - December 2018

Issue link:

Contents of this Issue


Page 17 of 35

GAMECHANGERS THE Let's face it — when it comes to the sporting goods industry, the game itself is changing. R e t a i l c l o s u r e s , c o n s o l i d a t i o n , v e n d o r s selling direct, online competition, the new, demanding consumer. These are all challenges in the marketplace. Yet there are retailers and manufacturers out there scoring points. There are ideas, innovations and strategies finding success in the new reality. In this Gamechangers section we examine some of the change agents shaping the present and the future — and yes, we look at a few of the challenges, too. POP CULTURE EXPERIENTIAL RETAIL GEN Z 3D/4D TECHNOLOGY ROBOTICS DIGITAL FUTURE ACQUISITION ACTION BREAK THE MOLD TECHNOLOGY TRADE C O V E R S T O R Y 18 • Sports Insight ~ December 2018

Articles in this issue

Links on this page

Archives of this issue

view archives of Sports Insight - Q4 - December 2018