Insight

V9N2

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V9N2 2013 twitter.com/insightonhealth insightonhealthcare.com Enhancing Your Healthcare Marketing Vision Playing It Cool: The Art of the Soft Sell page 6 Have Data, Will Travel: In-depth 2013 Conference Roundup page 8 Direct Mail's Comeback: Rethinking the Dinosaur page 11 BURIED B.I. TREASURE How to Unearth Business Intelligence page 12

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