MDNews - Central New York

PAGE ++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++ ++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++ ++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++ ++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++ ++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++ ++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++ ++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++ Contents | Nov/Dec 2013 | 6 on ThE CovEr Teaming Up to Enhance Efficiency and Patient Care Through Lean Six Sigma FEATURES Teaming Up To enhance efficiency and paTienT care ThroUgh Lean Six Sigma 6 Patients aren't widgets, but healthcare organizations can tailor concepts first developed in the manufacturing sector to improve care, efficiency and patient satisfaction. That's the message Rochester Institute of Technology is taking to those organizations through its Lean Six Sigma Training Program — a program that has already borne fruit at facilities such as Crouse Hospital. hiring Where iT coUnTS 10 When faced with patients whose conditions require radiological consult, physicians in the Syracuse area choose between private practice groups and academic medical centers. Crouse Radiology Associates combines the best elements of each to deliver the highest level of general and subspecialty radiological care while emphasizing patient satisfaction and comfort. 12 phySician-To-paTienT markeTing: knoW WhaT WorkS 14 Strategies for increasing patient volume have changed dramatically in the digital age. Fortunately, three of the best ways to engage patients don't require knowledge of HTML for success; social media, mail and community campaigns can offer desired returns on marketing investment. DEPARTMENTS onondaga coUnTy medicaL SocieTy prodUcT SpoTLighT LegaL perSpecTive meaningfUL USe reaL eSTaTe BenefiT SpeciaLiSTS phySician recrUiTmenT LocaL neWS pracTice managemenT 5 9 12 16 18 20 22 24 26 14 On the Cover Dr. Donald Baker of RIT

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