patient experience. Patient satisfaction, peer review, administrative duty and gov- ernance, and community involvement are just a few of the subjective measures becoming more prevalent. Volume must remain a factor. Even
though the focus is shifting to value, physician compensation measure built around volume (i.e., patients seen, collections, RVUs earned) will likely remain in use. One of the realities of
the future is that more patients will have to be seen, with or without fully integrating delivery systems. In order to encourage providers to see more patients, incentive plans must maintain a volume-based component. It will not be easy to move from
a volume-driven mindset that has become the norm in health facilities and providers toward a value and cost-driven mindset. That process, however, is well
under way and administrators and physicians must decide now to get on board with changing incentives in order to succeed in the new system. Ron Pavlovich, is a CPA and CAPPM
(Certified Administrator in Physician Practice Management by the American Academy of Medical Management). He is a senior manager in the Medical Practice Management Group of CBIZ MHM, LLC, in Akron, Ohio. s
MAY-JUNE 2012 s MDNEWS.COM s MD NEWS Cleveland-Akron-Canton | 41