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Photo:
Runner's
World,
Betty
Wong
Ortiz
Betty Wong Ortiz Appointed
First Female Editor in Chief
of Runner's World
Betty Wong Ortiz will join
Runner's World as the maga-
zine's first female editor in
chief. Wong Ortiz will provide
direction for all brand edito-
rial platforms, including print,
web, and social channels.
Wong Ortiz was most
recently the director of edito-
rial strategy and operations
at Condé Nast's Bon Appétit,
where she managed content
workflows and budgets across
print, digital, and video,
directed special projects, and
optimized strategic partner-
ships. She previously spent six
years as the editor in chief of
Fitness.
"Today the majority—57
percent—of road-race finishers
are women, and running is as
much a social experience as it
is a sport," said Rodale group
editorial director Bill Strick-
land. "Betty's experience will
be invaluable as the Runner's
World team continues to create
content that caters to evolving
audiences and the growing di-
versity of runners who line up
at races or who simply lace up
and hit the road outside their
doorstep."
Wong Ortiz is a gradu-
ate of Cornell University and
recently earned an MBA from
NYU Stern. She lives in Forest
Hills, NY with her husband,
daughter, and son.
Pointer Named CEO of
Fleet Feet, Inc.
Joey Pointer has been named
the Chief Executive Officer
of Fleet Feet Sports. Pointer
had been acting CEO since
the departure of Jeff Phillips
earlier this year in addition to
his duties as CFO.
Pointer joined Fleet Feet,
Incorporated in 2004 as the
first classically trained finan-
cial employee. Prior to joining
Fleet Feet, he spent time as a
senior tax consultant for Ernst
and Young LLP. n
Running Shorts (continued)
Betty Wong Ortiz, Editor in
Chief, Runner's World
Joey Pointer,
Fleet Feet Sports CEO
Roll to Recovery
