Issue link: http://viewer.e-digitaledition.com/i/847384
How Performance Comes Together ADVERTISEMENT The Power of Communication Introducing www.x4jfiber.com C ommunication is more important than ever as the need for product differentiation and awareness of textile integrity are increasingly top-of-mind. Recognizing this strong industry trend, Lubrizol, creators of the revolutionary elastomeric fiber, X4zol™-J, is pleased to announce the launch of our website, www.x4jfiber.com. e goal of the new website is to provide visitors an easy way to learn about the benefits of X4zol™-J fiber, while also providing a route to contact both Lubrizol and our Innovation Alliance partners. Current and prospective customers will find useful information about X4zol™-J, Lubrizol and our partners throughout the site. Key features of www.x4jfiber.com include: t"CPVU9[PM+ t&OEVTFBQQMJDBUJPOQPTTJCJMJUJFT t*OGPSNBUJPOBMUPPMTTVDIBTWJEFPTTFMMTIFFU-JGF$ZDMF"OBMZTJT t*OOPWBUJPO"MMJBODFQBSUOFSOFUXPSLJOGPSNBUJPO t$PSQPSBUF3FTQPOTJCJMJUZ-VCSJ[PMDPSQPSBUFJOGPSNBUJPO t$POUBDUVTJOGPSNBUJPO "e website is a digital tool that allows us to communicate directly with designers and product developers at brands about the benefits of this new fiber, X4zol™-J, and how these benefits translate into fabric and garment performance. It also allows us to support our Innovation Alliance partner network. We are confident that this new comprehensive, industry-centric website will provide valuable content for our customers," says Cathy Knowles, global manager, performance apparel, Lubrizol. Lubrizol's new elastomeric fiber, X4zol™-J, is bringing innovation to the Performance and Intimate Apparel industries. Applications for fabrics with X4zol™-J include performance athletic apparel, base layer, athleisure, intimate apparel, shapewear and denim. X4zol™-J fiber is made from thermoplastic polyurethane (TPU) resin, available exclusively from Lubrizol and our partner network for circular and warp knits, denim fabrics and seamless garments. Fabrics with X4zol™-J offer balanced stretch and recovery, comfortable compression and breathability, for exceptional wearer fit and comfort. X4zol™-J fiber is produced without solvents and with the capability of being recycled in fabric form for synthetic fabrics. (See opposite page f o r m o re ab o u t X4zol™-J fiber.) Q WHO WE ARE The Lubrizol Corporation, a Berkshire Hathaway company, is a global materials science leader that provides solutions to optimize the quality, performance and value of customers' products while reducing their environmental impact. Lubrizol combines decades of polymer and material science capabilities to tackle the industry's toughest challenges. Our portfolio of specialty polymers, resins, compounds and additives deliver innovative solutions for performance footwear, textile and apparel markets. We offer one of the broadest portfolios of engineered polymers available today including resins that are bio-based 1 , recyclable 2 , light stable, flame retardant, adhesive, chemically resistant, optically clear and fast cycling. Our worldwide network includes formulation design, manufacturing and R&D. Let Lubrizol show you how performance comes together. To Learn More: www.lubrizol.com or contact engineeredpolymers@lubrizol.com www.x4jfiber.com or contact X4J@lubrizol.com For Further Information: Ruey Tay Fibre Industry Co. Ltd. No.41, Lane.86, Sec.1, Jieshou Rd., Bade Dist., Taoyuan City 33441, Taiwan www.rtfiber.com.tw 1 Bio-based content as certified in accordance with ASTM D-6866 2 Recyclability is based on access to a readily available standard recycling program that supports such materials. Products may not be recyclable in all areas. Garments with X4zol™-J have BALANCED compression for enhanced fit and comfort.