Footwear Insight

March / April 2019

Issue link: https://viewer.e-digitaledition.com/i/1095391

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On this Page: Native Apex 2.0, $125. On the Cover, clockwise from top: colorful and creative styles from BCBG, Skechers, Nina and Vans. Photos by Frank James. 06 FOOTWEAR EYE Chaco's customization play; new strategy at Dick's SG; Adidas highlights and more from around the industry. 14 TALKING SAS San Antonio Shoemakers CEO Nancy Richardson talks about the brand and its Made in USA operation. 16 CROWDSOURCE Retailers weigh in on the digital advertising strategies with real ROI. 24 MAXIMUM FUN Check out this glam squad of kids footwear – sparkly, bright, and ready to play. 28 ALTRA AIMS HIGH Todd Dalhausser, the new president of running brand Altra, discusses the brand's growth opportunities and what makes specialty special. 30 TREND INSIGHT In research conducted by MESH01, consumers share thoughts on both vegan and kids footwear. 34 LINES WE LIKE Ready for the spotlight: new styles from Asics, Umbro, Camper x Michelin and New Balance. TRENDS, PERSPECTIVE & ANALYSIS • MARCH/APRIL 2019 THE NEW VEGAN FOOTWEAR Demand for animal-free footwear is growing — and brands are betting on new materials to make the category their sustainability vanguards. Page 18

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