48 • Footwear Insight ~ May/June 2019 footwearinsight.com
TRENDINSIGHT
We surveyed 155 consumers. Here is what they told us.
What attributes are most important
to you in summer footwear?
When shopping in your favorite footwear store, have
you ever purchased any additional items in that store?
Have you, or will
you be buying
footwear for the
spring/summer
season this year?
When do you start buying for
the spring/summer season?
76%
43%
14%
15%
97%
30%
23%
30%
1%
25%
59%
37%
23%
70%
21%
18%
1%
33%
5%
11%
14%
Shirts
Covers
the toes
Belt
Comfort
Outerwear Insole Shoe care
December April
Style Breathability
Pants
Water
friendly
Socks
Openness
Handbags
January May February June
Note: 10% will not be buying footwear for the season
Note: 15% have not bought additional items
March
84%
16%
Yes
No