Outdoor Insight

June 2019

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OUTDOOR INSIGHT ® outdoorinsightmag.com Editorial Director Cara Griffin cgriffin@formula4media.com Art Director Francis Klaess Contributing Editors Jennifer Ernst Beaudry Suzanne Blecher Bob McGee Emily Walzer Publisher Jeff Nott jnott@formula4media.com 516-305-4711 Advertising Katie O'Donohue kodonohue@formula4media.com 828-244-3043 Sam Selvaggio sselvaggio@formula4media.com 212-398-5021 Production Brandon Christie 516 305-4710 bchristie@formula4media.com Subscriptions store.formula4media.com PO Box 23-1318 Great Neck, NY 11023 Phone: 516-305-4709 Fax: 516-305-4712 www.formula4media.com Formula4 Media Publications Sports Insight Sports Insight Extra Outdoor Insight Footwear Insight Footwear Insight Extra Team Insight Team Insight Extra Textile Insight Textile Insight Extra Trend Insight sportstyle Outdoor Insight ® is a trademark of Formula4 Media, LLC. ©2019 all rights reserved. The opinions expressed by authors and contributors to Outdoor Insight are not necessarily those of the editors or publishers. Outdoor Insight is not responsible for unsolicited manuscripts, photographs or artwork. Articles appearing in Outdoor Insight may not be reproduced in whole or in part without the express permission of the publisher. Outdoor Insight is published in January, May, June, November and December. Subscriptions: one year, $20.00 (U.S. Funds) in the United States. All other countries, $54.00 (U.S. Funds). Postmaster: Send address changes to Outdoor Insight, P.O. Box 23-1318, Great Neck, NY 11023 Outdoor Insight is a proud member of OIA News / Analysis .....................................4 Understanding tariff talk; what the power players are up to; plus buzz from around the industry. New Products .......................................8 2020 Vision: Highlighting tech and innovation in apparel, coolers, sunglasses, camping gear and more. Trail Mix .............................................. 26 Talking style, tech, fit & feel with brands in the outdoor sock market. Sustainability 2019 ........................... 30 What does it mean to be sustainable today? Companies share tips and strategies. Next Steps .......................................... 36 Outdoor footwear brands are taking it up a level in the seasons ahead. On Hits the Trail ................................ 44 Swiss firm's innovative tech takes to the trail. Listening In / Oboz's Amy Beck ..... 46 We catch up with the new president of Oboz Footwear. Grassroots Perspectives ................ 52 Jim Frank of Ozark Outdoor Supply dishes on how his shop is navigating today's retail gauntlet. Trend Insight Survey ....................... 54 Outdoor consumers tells us their thoughts on sustainability and more. Retailers & Sustainability ............... 58 Consumers tell us what role they think retailers should play when it comes to sustainability. OUTDOORINSIGHTMAG.COM JUNE2019

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