JUL /AUG 2019
SPORTS INSIGHT
06 Reebok's Agenda
Matt O'Toole, Reebok's president,
talks to us about digital efforts and
blending sport with style.
16 Outside the Box Retail
Big Peach Running Company's Mike
Cosentino discusses his store's
creative retail strategy.
18 sportstyle
Selling style: Specialty retailers share
their apparel secrets; plus we shine a
light on apparel and footwear focusing
on sport + style.
30 Fitness Finds 'The One'
As consumers gravitate towards one
shoe that can do it all in the fitness
world, brands tell us their number one
picks and why.
34 What's Hot? What's New?
In the spotlight: Balega's Lesedi
Hidden Comfort sock; Fila's
Explore collection and Pro-Tec's
RM Extreme Mini.
On this page: NBA All-Star DeMarcus
Cousins wears Puma sportswear and
Puma LQD CELL Optic footwear.
On the cover: Musician Grimes
wears Adidas by Stella McCartney
apparel and footwear.
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