THE FOOTWEAR EYE
MARKETING
NEW PRODUCT
SAS Pops Up in the City
Spring Style
S
an Antonio Shoes (SAS) plans to pop up in a major way NYC with
its first ever mobile pop-up in New York City on October 4 and
5. Housed in an 18-foot long van with wide glass windows, the
SAS mobile store will be stationed at two locations (one each
day) from 9:00 am to 6:00 pm. Key styles on display will be the
Jade ankle bootie with a supple leather moccasin construction
and TRIPAD cushions for all-day comfort; and the multi-wear
Lara, a loafer with a variety of color options. SAS will also feature the Side Gore
for men, a slip-on shoe in soft premium leather. Visitors to the pop-up can also
get discounts and the chance to win a Live Lux giveaway of four pairs of shoes. l
Waldlaufer's Nila Stretch Oxford in Marine Floral for
Spring 2020 aims to be the perfect combination of style
and comfort. The shoe has a colorful upper that features
ultra-comfortable stretch material and a dual density sole
that is on-trend and is designed to provide just the right
amount of cushion. l
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800.838.3906
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footwearinsight.com September/October 2019 ~ Footwear Insight • 15