Footwear Insight

August 2020

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Kamik / Rise Lo Kamik's Metro Collection is designed for the city kid on the go seeking a stylish, protective boot that's transitional for different seasons and occasions. The street-inspired Rise Lo is waterproof seam-sealed, with waterproof leather and fixed liners for added warmth. Available Fall '20 / MSRP $74.99. On / Cloudridge Built to be durable, lightweight and comfortable, the Cloudridge hiking boot borrows its upper design from On's performance racing shoe, the Cloudventure Peak. And the Cloudridge has a CloudTec midsole in Zero- Gravity foam to go along with a Missiongrip outsole. Available Spring '21. Rieker / Peggy 33 This outdoor lifestyle staple for women has a thermal rubber outsole for comfort and long wear, along with heritage hiking look. A fur lining keeps feet warm and toasty. Available Fall '20 / MSRP $130. Ara / January This lace-up bootie boasts an easy side-zip entry, soft, glittery welt, bright red stripe detail and subtle patent piping on the topline of the boot for a girly touch. Ara's HighSoft technology combines soft upper materials, a highly flexible outsole and a padded insole and hidden foam insert under the ball of the foot. Available Fall '20 / MSRP $ 234.95. Ecco / Exohike This season, Exohike adds Ecco Hydromax, a technology with water-repellent properties, to keep feet dry. The boot is crafted with leathers made using Ecco DriTan technology, which reduces the amount of water and chemicals used in the tanning process. A Michelin rubber outsole with a unique tread pattern ensures excellent traction and stability, enhanced with a rubber grip grid in the midfoot. Available Spring '21 / MSRP $190. Astral / Pisgah The design of this casual performance boot is inspired by mid-20th century jungle boots worn by the French and Vietnamese military. It is waterproof, breathable, quick-drying and made from recycled polyester canvas. Available Spring '21 / MSRP $150. footwearinsight.com August 2020 ~ Footwear Insight • 33 Rieker / Peggy 33 / MSRP $130 Ecco / Exohike / MSRP $190 Ara / January / MSRP $234.95 Astral / Pisgah / MSRP $150 August 2020 ~ Footwear Insight • 33 August 2020 ~ Footwear Insight • 33 "The current trend of increased consumer attention around health and well-being has translated to a significant uptick in the consumer's desire for durable outdoor footwear that performs in any conditions." Karen McSorley Senior Brand Manager, Kodiak "The biggest trend I've seen is definitely sustainability, making shoes and boots more environmentally conscious and using materials and technologies that are ethically sourced and eco-friendly." Andrew Manouk Product Manager, Kamik "In the boot category right now, we're seeing a trend towards progressive, athletic-inspired styles that offer both value and practicality. Consumers are more sensitive to price, and — quite rightfully — unwilling to sacrifice comfort or longevity. A successful style must check all the boxes." Jake Anderson CEO, Forsake

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