sportstyle

September 2020

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28 Wearing What Matters. Creativity in isolation: Designers are doubling down on the value of durable goods for active outdoor. 24 A New Active Uniform. The "Work From Home" wardrobe established during coronavirus restrictions likely will stick around, but even that category of clothing will give way to new silhouettes and fabrications. 20 Cozy@Home. Home base means more than ever. So maybe it's not surprising that the categories consumers are embracing are the footwear favorites perfect for life around the house. 42 Outdoor Bubble. An increasing number of people are turning to the outdoors as an inexpensive and convenient place to simply do something active and spend time together. 40 What's New. What's Next. Highlighting products from across the industry. 38 8 Great Retail Ideas. Finding some good news and ideas for retailers to lean on in the months ahead. 16 All-Rounders. A rundown of Fall 2020 running footwear trends and a look ahead at Spring 2021 running standouts. 34 Runway To Locker Room. Both retro and gender-neutral styles have inspired new looks in team sports style in a pandemic- impacted year. 6 Summer Like No Other. What the season taught us. Analyzing consumer behavior, as well as developments in retail, manufacturing, pro sports and beyond. 30 Quest to Protect. Consumers are on the lookout for materials that offer protection as we enter a new age for antimicrobial developments and applications. Editorial Director Cara Griffin Art Director Francis Klaess Contributors Jennifer Ernst Beaudry Bob McGee Kurt Gray Michael Jacobsen Emily Walzer Publisher Jeff Nott jnott@formula4media.com 516-305-4711 Production Brandon Christie bchristie@formula4media.com 516-305-4710 Advertising Katie O'Donohue kodonohue@formula4media.com 828-244-3043 Sam Selvaggio sselvaggio@formula4media.com 212-398-5021 Ron Stern rstern@formul4media.com 201-774-2432 Subscriptions: store.formula4media.com Formula4Media ® Formula4 Media Publications Footwear Insight Footwear Insight Extra Outdoor Insight Team Insight Team Insight Extra Textile Insight Textile Insight Extra Trend Insight sportstyle PO Box 23-1318, Great Neck , NY 11023 www.formula4media.com sportstyle ® is a registered trademark of Formula4 Media, LLC. ©2020 All rights reserved. The opinions expressed by authors and contributors are not necessarily those of the editors or publishers. sportstyle is not responsible for unsolicited manuscripts, photographs or artwork. Articles appearing may not be reproduced in whole or in part without the express permission of the publisher. sportstylemag.com September 2020 On the Cover: ASICS LITE-SHOW Jacket, ASICS LITE-SHOW Winter Tight and ASICS GEL-KAYANO footwear.

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