Textile Insight

September / October 2020

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Editor/Associate Publisher Emily Walzer emilyawalzer@gmail.com Editorial Director Cara Griffin Art Director Francis Klaess Contributing Editors Suzanne Blecher Kurt Gray Jennifer Ernst Beaudry Kathlyn Swantko Publisher Jeff Nott jnott@formula4media.com 516-305-4711 Production Brandon Christie bchristie@formula4media.com 516-305-4710 Advertising Katie O'Donohue kodonohue@formula4media.com 828-244-3043 Sam Selvaggio sselvaggio@formula4media.com 212-398-5021 Subscriptions: store.formula4media.com One year, $24.00 (U.S. Funds) in the United States. All other countries, $54.00 (U.S. Funds). Formula4Media ® Formula4 Media Publications Footwear Insight Footwear Insight Extra Outdoor Insight Team Insight Team Insight Extra Textile Insight Textile Insight Extra Trend Insight sportstyle PO Box 23-1318, Great Neck , NY 11023 Phone: 516-305-4709 Fax: 516-305-4712 www.formula4media.com Textile Insight ® is a registered trademark of Formula4 Media, LLC. ©2020 All rights reserved. The opinions expressed by authors and contributors to Textile Insight are not necessarily those of the editors or publishers. Textile Insight is not responsible for unsolicited manuscripts, photographs or artwork. Articles appearing in Textile Insight may not be reproduced in whole or in part without the express permission of the publisher. Textile Insight is published bi-monthly: Jan/Feb; Mar/Apr; May/Jun; Jul/Aug; Sep/Oct; and Nov/Dec. Postmaster: Send address changes to Textile Insight, P.O. Box 23-1318 Great Neck, NY 11023 textileinsight.com TEXTILE INSIGHT ® SEPTEMBER/OCTOBER/2020 In the Market ............................................................6 Top takeaways on Spring '22 trends; Leather recycling; Hohenstein community mask certification and digital design lab; and PrimaLoft Performance Fabrics alliance. Supply Chain.......................................................... 10 A new generation of sustainably minded business models emerge that combine the craft of old school tailoring with forward-thinking tech to create a totally modern make. Footwear ................................................................ 12 Industry veteran Steve Hamel intros shoes responsibly-engineered to leave little to no carbon footprint. Plus: The latest styles for run, hoops, and kicking back. Made in USA .......................................................... 14 Clarkesville, GA-based Morito Scovill Americas (MSA) has introduced C.O.R.E. composed of environmentally-responsible manufacturing methods and products. Home Market ......................................................... 15 The Sustainable Furnishings Council and its members level up environmentally-aware design practices with energy around a call to action JUST ONE campaign. Feature ................................................................... 18 Eco entrepreneurs and established textile suppliers alike face the challenge of scale-ability with investment in new technology for manufacturing and virtual messaging. Trend Insight Survey ........................................... 30 This installment of Trend Insight Consumer delivers research on purchasing decisions by active outdoorists with feedback conducted on MESH01's Insight Platform. Strategies ............................................................... 32 Textile execs share winning initiatives in fibers, online communities and collaborations. Suzanne Blecher reports on today's all-star solutions. Education ............................................................... 33 Kathy Swantko explains Arc'teryx's partnership with University of British Columbia on large-scale commercialization of PFC- free water- and oil-repellent finishes. Out of Contex ........................................................ 34 Kurt Gray states that the trick for textile suppliers going forward is how to align their branding with novice outdoorists who are internet educated consumers. September /October 2020 ~ Textile Insight • 3 #SupimaStrong Covid-19 Relief Project, page 32 INSIGHT ON SUSTAINABILITY SPECIAL SECTION: PAGE 23

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