On the Cover: The Brooks Launch 8, $100, is a price-friendly go-to for lightweight responsiveness on the run. Photo by Frank James
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TRENDS, PERSPECTIVE & ANALYSIS • NOVEMBER 2020
MASK UP
FULL SPEED AHEAD
TREND INSIGHT
RETAIL COMEBACK
FOR THE RUN
HOLIDAY OUTLOOK
Face masks for runners
are a newly evolving
category filled with
opportunity, if you can
get past the challenges.
Five strategies that run
specialty retailers are
banking on as we move
into the new year.
New runners, new products
and new technologies
have the running footwear
category sprinting ahead.
In our exclusive consumer
survey, conducted by
MESH01, runners fill us in
on how they run, what they
want to buy, and why.
Opportunities in the running
market extend far beyond
footwear. Brands share
what's in store for 2021.
As we head deeper into
the crucial Holiday retail
season, we've got 12 facts
and figures to keep in mind.
FOOTWEAR INSIGHT SPORTS EDITION
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Art Director
Francis Klaess
Production / Digital
Brandon Christie
516-305-4710
bchristie@formula4media.com
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