Issue link: https://viewer.e-digitaledition.com/i/1333897
POWERED BY www.mesh01.com *Note: Ranking compares responses from our June 2020 and September 2020 surveys. Where do you primarily shop for your active apparel, footwear and gear? When searching for new footwear, apparel or gear, how will pricing affect your purchases? Please rank in order of importance (with #1 being the most important) which of the below offerings at a brick-and-mortar store would make you more likely to shop there? As you consider new footwear purchases this year, what will they most likely be? (Select all that apply) 2% 5% 5% 7% 8% 9% 13% 14% 15% 21% I will look at pre-owned gear I will continue to buy the latest new models from the brands that I know I will consider new brands at lower prices I will look first at last season's models from my favorite brands Family Shoe Store eCommerce Site/Buy on line, Pick up in Store Discount Store Mass Merchant Department Store Outdoor Specialty Running Specialty Store eCommerce Site (No affiliation with any brick & mortar store) eCommerce Site (Brand Specific) Sporting Goods Store Clogs Work Boots Dress Shoes Fashion Boots Slippers Hiking Boots Sneakers Casual Shoes Running Shoes 4% 10% 13% 18% 21% 29% 34% 45% 49% 72% 22% 36% 38% JUNE 2020 SEPTEMBER 2020 JANUARY 2021 Has the current work-at-home or remote office changed the type of footwear that you wear? 66% 34% YES NO #1 Require face covering for store associates #2 Limiting the amount of customers in store at any one time #3 Curbside pickup #4 Require face covering for customers #5 Sharing details of the cleaning process the stores undertake #6 Local delivery #7 Individual appointment shopping #8 I plan to shop as I have always done prior to the health crisis. #9 Virtual fitting or consultation via video conference. #1 Limiting the amount of customers in store at any one time #2 Curbside pickup #3 Sharing details of the cleaning process the stores undertake #4 Local delivery #5 Individual appointment shopping. #6 Virtual fitting or consultation via video conference. #7 Require face covering for store associates #8 Require face covering for customers #9 I plan to shop as I have always done prior to the health crisis. #1 Require face covering for store associates #2 Require face covering for customers #3 Limiting the amount of customers in store at any one time #4 Curbside pickup #5 Local delivery #6 Sharing details of the cleaning process the stores undertake #7 I plan to shop as I have always done prior to the health crisis. #8 Individual appointment shopping. #9 Virtual fitting or consultation via video conference. footwearinsight.com January/February 2021 ~ Footwear Insight • 17