sportstyle

March 2021

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8 • sportstyle • March 2021 sportstylemag.com OUTDOOR BRANDS ARE TAKING ECO-CONSCIOUS STRATEGY TO NEW LEVELS IN 2021 BOLD MEASURES Eco-conscious product development hits a new high in 2021 in outdoor offerings and business plans that focus on responsible materials and manufacturing. Biodegradability, ocean plastics recycling and regenerative practices are now boxes to check in today's advancement of circularity and a climate- positive approach to textile innovation. Here, we highlight some stand out initiatives that raise the sustainability bar. Denim ingredient brand ISKO recently unveiled its 2022 Collection Vol.1 — and it is created entirely from a blend of reused and recycled materials using ISKO's R-TWO technology. Certified to Textile Exchange environmental credentials, R-TWO ensures full traceability of reused and recycled content, maximizing impact at scale. Collection 2022 Vol.1 includes four lifestyles, featuring comfort, style, color options and other new editions. The four "lifestyles" from ISKO are: Denim Lovers - new but authentic; Simplify – sometimes less is more; ISKO Comfy - update your wardrobe to match the new reality; and Euphoria - extravagant, super fashionable and polished.

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