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May 2021 • 57 POWERED BY www.mesh01.com RUN SAFE YES "But not too naggingly." Male 23 "People are afraid to speak with someone about running safety." Male 51 "Any advice is usually very welcome." Male 53 "In terms of visibility yes, everybody should have these products, and we should normalize it as a running community." Female 32 "It depends on the product and how it blends with my running gear. Runners like to be light so anything heavy would be a red flag." Male 39 "That would be nice, even to talk to a sales associate again would be nice." Male 36 NO "Sell me what I am asking for, not what you think I need." Female 31 "Makes me more paranoid and seems a bit sexist." Female 31 "I'm not into recommendations unless I ask for them." Male 44 MAYBE "Depends on the product really. I'm not planning on carrying mace and I think most of my reflective needs are covered by the clothes I wear." Male 38 Would you appreciate a sales associate recommending a running safety product if you were shopping for running apparel or footwear? When you choose a place to run, regardless of the time of day, do you consider or prepare for a potentially dangerous situation? Select all that apply. Cars Weather Cyclists Dogs People 27% 24% 35% 37% 52% 72% 77% 67% 48% 63% n 2020 n 2021 n 2020 n 2021 "Keeping myself safe is important. Animals don't really alarm me but I stay aware of people. I keep pepper spray and my phone with me at all times. I don't exercise at night, only in daylight." Female 40 "Absolutely! I carry pepper spray and a knife on me. I also have a mini bullhorn and a whistle as well. I'd rather be safe than dead. Also, I am a kick-boxer, and if anyone tries to mess with me, I'm going to roundhouse them! Chuck Norris style haha!" Female 41 "Sometimes bears if they have been seen. Eyes open for Rattlers."48 Male "Off leash dogs are the worst." Male 33 "I have an alarm that clips on to whatever I need. I also have Road ID and I share my location with my partner, and tell them when I should be back." Female 33 WHAT THEY SAID WHAT THEY SAID YES NO 79% 21% When running outside in low light situations (dawn, dusk or evening) do you wear reflective gear? Select all that apply Reflective Accessories (lights, strips or vest) I do not run in low light situations Reflective Footwear Reflective Apparel Reflective Socks 44% 47% 14% 5% 38% 38% 60% 51% 6% 7% I do not wear reflective gear 15% 19% Have you considered purchasing products for self-defense when going out for a run? Yes No 54% 56% 46% 44% n 2020 n 2021 sportstylemag.com • sportstyle

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