sportstyle

There are seemingly limitless options of innovative products to sell to runners beyond running shoes and performance apparel. Here's a look at some of the season's must-have gear. By Bob McGee & Cara Griffin Sock Guy Sugar SGX Engineered for runners of every kind, and available in multiple colors, this new style has compression ribbing to prevent fatigue and increase blood flow, as well as an easyfit compression-style cuff that won't fall down. A mesh upper offers maximum airflow ventilation. MSRP $14.95. Wigwam Bravura Mid-Crew This new Fall 2021 style features the brand's patented SynchroKnit construction that provides targeted compression by removing unnecessary fabric and offers a precise fit. The sock's CiCLO technology, Oeko-Tex Eco Passport-certified, helps reduce plastic microfiber pollution in oceans and plastic accumulation in landfills. MSRP $19. Swiftwick Flite XT Zero Tab Developed to improve stability during activities that require quick lateral transitions, the Flite XT incorporates the brand's GripDry Fiber and AnkleLock tech, preventing the foot from slipping and offering support around the ankle during lateral movements. MSRP $19.99. OS1st AC4 Active Comfort Sock Designed as a crossover between the brand's ultra-thin TA4 ThinAir Sock and its ultra-plush WP4 Wellness Sock, the AC4 has a deep, Y-gore heel pocket, anatomical design and OS1st's signature C-Zone Technology that uses varying levels of compression for enhanced fit and arch support. Darn Tough Pacer The men's Pacer Micro Crew Ultra-Lightweight Running Sock has a debris-blocking micro crew height, targeted cushioning for added durability, and Merino wool comfort. It is naturally anti-microbial and moisture-wicking and its undetectable seam fusion makes for an ultra smooth, invisible feel. MSRP $20. Zensah Heat Recovery Sock Utilizing FIR (Far Infrared Ray) technology to help assist in muscle recovery, the Heat Recovery Sock offers compression along with the benefit of applied heat for recovery. Far Infrared Rays deliver heat by storing the energy generated by the body, and emitting it back at the muscles. MSRP $40. DryMax Running Lite Mesh Crew The Spring 2021 version of the brand's popular style is plush underfoot with wide-open vents on top for breathability. The socks offer a balance between thin and thick running socks and can be used for casual or ultra-distance runs. MSRP $14.50. Feetures Merino 10 The Feetures Merino 10 sock evolves in Fall '21, with a reinforced heel and toe, making it more durable than before. This new toe construction, along with the use of less spandex throughout, means a less compressive and more comfortable fit. MSRP $17.99 (No Show Tab and Quarter). Experia Green Tab Back Low Cut Made to keep feet cool, dry and comfortable, this Fall 2021 style from Experia by Thorlos has a soft, cotton-like feel. It has mesh construction for breathability and arch support that gently hugs the foot. Durable and eco-friendly, the socks are made from certified REPREVE yarns. MSRP $13.99. 50 • May 2021 sportstyle • sportstylemag.com • RUNNING ESSENTIALS

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