include Hoka One One and Altra, says
Vernon. Getting "fresh stock" from Hoka
is currently a challenge. Altra "is gaining
steam" as its employees have fallen in love
with the brand's new Torin model. While
the buying habits of core customers haven't
changed much during the pandemic, the
banner's new consumers are driving sales
of more shoes only for walking use.
The availability of more footwear in
varying widths is one trend the store owner
has his eye on. "We have always sold a lot
of widths but have heard from others that
this is picking up," comments Vernon.
"I am hopeful that some of the smaller
brands will do more widths." l
We are letting
everything come in
and we'll then deal
with any overages later.
Hopefully, we will
have enough inventory
to make it through."
Trey Vernon,
Manhattan Running
Company
All smiles in Manhattan, KS.
September 2021 • 21 sportstylemag.com • sportstyle