20 • January/February 2022 sportstyle • sportstylemag.com
pushing both performance and sustainability forward. PrimaLoft
diverts plastic bottles from landfills by cleaning the bottles and
shredding the plastic to transform it into recycled fibers.
Swenson adds, "We do our best to source the highest quality
materials from responsibly certified providers. While we are not
perfect, we constantly strive to provide sustainable solutions to
our consumers. With each new season, we gain more ground
to deliver the best product we can to our audience."
Krimson Klover also uses Halusin, a 100% recycled polyfill
made from recycled plastic waste. Trash is turned into a resource
of eco-friendly fibers that meet the brand's high-quality standards.
This collection integrates Nocycle, which are recycled fibers
of the highest quality for performance. Due to their hollow
construction, the recycled fibers are lighter and maintain a better
temperature, providing softness and warmth without heaviness.
A highlight in the new line is the Compass Jacket, which
utilizes 100% RDS down. It features Krimson Klover zipper
pulls and two pockets, full custom lining, thumbholes, snaps in
back for adjusted fit, and drawcord hem to help block wind. The
shell has a DWR finish; the lining is polyester. Likewise, the new
Norrøna: Premium, Mindful, Innovation
The four-season Norwegian outdoor brand Norrøna, known
for its sustainably built premium outerwear, will unveil a Fall
2022 collection featuring its most innovative products to date.
Expanding upon its popular lyngen and lofoten collections,
AIMING HIGH
Krimson
Klover
Compass
Jacket.
