Issue link: https://viewer.e-digitaledition.com/i/1474939
Would you appreciate a store's sales associate recommending a Pickleball brand of equipment? (paddle, ball, net, etc.) How much do you plan to spend on Pickleball specific footwear? How much do you plan to spend on Pickleball specific socks and/or insoles? Where do you shop for your Pickleball Apparel and Accessories (insoles, socks)? (select all that apply) eCommerce Site Single brand-specific Resort Pro Shop Indepen- dent Shoe Store Team Sports Dealer eCommerce Site Affiliated with your favorite store Sport Specialty Store eCommerce Site No brick & mortar store Mass Merchant e.g. Walmart Sporting Goods Store 7% 7% 11% 7% 14% 30% 13% 27% 44% TRENDINSIGHT Where do you shop for your Pickleball Footwear? (select all that apply) Resort Pro Shop eCommerce Site Single brand-specific eCommerce Site No brick & mortar store Mass Merchant e.g. Wal-Mart Team Sports Dealer eCommerce Site Affiliated with your favorite store Sport Specialty Store Indie Shoe Store Running Specialty Store Sporting Goods Store 6% 7% 13% 17% 7% 14% 28% 13% 18% 44% Where do you shop for your Pickleball Equipment? (select all that apply) Resort Pro Shop eCommerce Site Single brand-specific eCommerce Site Affiliated with favorite store Sport Specialty Store Team Sports Dealer Mass Merchant e.g. Walmart eCommerce Site No brick & mortar store Sporting Goods Store 6% 9% 20% 37% 9% 35% 27% 60% How much do you plan to spend on Pickleball equipment? Would you appreciate a store's sales associate recommending a Pickleball brand of Footwear? Would you appreciate a store's sales associate recommending a Pickleball brand of socks and/or insoles? 28% 29% 76% 39% 40% 16% 18% 24% 4% 15% 8% 4% No 34% <$50 <$50 <$50 $50 - $100 $50 - $100 $50 - $100 $100 - $150 $100 - $150 $100 - $150 $150+ $150+ $150+ YES 66% Note: 31% responded that they have not shopped specifically for "pickleball apparel or accessories" Note: 32% responded that they have not shopped for specifically for "pickleball footwear" YES 88% No 13% No 23% YES 78% Running Specialty Store 14% 64 • July/August 2022 sportstyle • sportstylemag.com