TRENDINSIGHT
66 • July/August 2022 sportstyle • sportstylemag.com
How often do you travel with your Pickleball Paddle?
Never
Sometimes
Always
40%
49%
11%
If you shop at a brick &
mortar store for your
Pickleball needs, do
you go to the store with a
particular brand in mind?
If planning a
vacation, does
the availability of
Pickleball Courts
determine your
destination and
accommodations?
Would you appreciate a
store's sales associate
recommending
products for injury
prevention measures?
When shopping for Pickleball Equipment,
Footwear, Apparel and Accessories, what type
of recommendation/suggestion would make
you most likely to purchase a particular brand?
(1 being the most important)
YES
77%
No
23%
YES
28%
No
72%
1. Online Review / Ratings
2. Friends & Family Recommendations
3. Review in Article / Ratings
4. Discount
5. Coach's Recommendation
6. Store Sales Associate Recommendation
7. Advertising
8. In-Store Merchandising / Signage
9. Social Media Influencer
10. Tournament Sponsor
YES
28%
No
72%
Photos:
Selkirk;
W
Marriott
Desert
Ridge
Pickleball pro Mary
Brascia
