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NEWS & ANALYSIS OF THE TEAM MARKET • SEPTEMBER/OCTOBER 2022 • A FORMULA4 MEDIA PUBLICATION
Editor/Associate Publisher
Michael Jacobsen
mjacobsen@formula4media.com
201-396-7005
Editorial Staff
Mike May, Senior Writer
Judy Leand, Correspondent
Carly Russo, Correspondent
Colleen Courtney, Research
Art Director
Francis Klaess
Publisher
Jeff Nott
jnott@formula4media.com
516-305-4711
Advertising
Sam Selvaggio
sselvaggio@formula4media.com
212-398-5021
Production
Michael Jacobsen
mjacobsen@formula4media.com
PO Box 23-1318,
Great Neck , NY 11023
Phone: 516-305-4710
www.formula4media.com
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TRENDS
High School Sports
Are Special; Welcome
to the Sporting Goods
Industry Hall of Fame
CHICKEN N PICKLE
Venue serves
up a unique pickleball
experience.
IN A PICKLE
Are dealers missing out
on the explosive growth
in pickleball? It's not too
late to get in the game.
THE ONE-ON-ONE
PROJECT
Allen Reynolds,
Team Sales Manager,
Cook's Sporting Goods,
North Wilkesboro, NC.
PICKLEBALL INSIGHT
10 things every team
dealer needs to know
about the sport.
THE RIGHT CLICK
Team dealers discuss
the ins and outs
of business technology
along with the
personal touch.
RETAIL OPPORTUNITY
A fast-growing sport still
in its infancy, pickleball
presents a unique
opportunity for retailers.
END ZONE
Ida Sports Shoe Wins
SFIA 2022 Start-Up
Challenge;
Holyoke Sporting
Goods Receives
Marketing Award.
INSIGHT INTO HOW
AMERICA'S TEAM DEALERS
ARE TURNING TO
SPECIALTY SPORTS IN A
POST-PANDEMIC WORLD.
PAGE 24
SPECIAL
MENU
Lacrosse
photo
by
Jeffrey
F
Lin
on
Unsplash;
Cheerleader
photo
by
Gleb
Albovsky
on
Unsplash;
Wrestling
photo
by
Chris
Chow
on
Unsplash.
