Footwear Insight

September/October 2022

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footwearinsight.com September/October 2022 ~ Footwear Insight • 27 I will spend more I will spend the same amount I will spend less Powered by www.mesh01.com Do you anticipate buying new footwear for yourself this Fall and Winter? If yes, how much do you anticipate spending on footwear this Fall and Winter compared to last year? What type(s) of footwear are you looking to buy this Fall and Winter? (Select all that apply) If the price of footwear rises (due to supply chain or other reasons), will that impact your purchasing plans? 5% 41% 54% I will buy the same amount of shoes if prices are higher I will buy less shoes if prices are higher NO MAYBE I will buy more shoes regardless of the price 4% 35% 61% Recovery Footwear Sandals Work Boots Athletic Court Shoes* *Basketball/Tennis/Pickleball Dress Shoes Fashion Sneakers Walking Shoes Fashion Boots Casual Comfort Hiking Shoes/ Boots Running Shoes 13% 14% 19% 21% 29% 29% 30% 41% 45% 46% 63% YES When shopping for new footwear, do you shop at single brand stores? 20% 80% If yes, why? NO YES 75% 21% 3% Assuming the price was the same to you, what would your preferred method of purchasing your footwear and/or footwear accessories be? Buy Online Buy In-store Buy Online, pick up in store 14% 39% 47% If I'm new to the brand. I always check their website. I like to shop directly from the brand, but if price is lower and still the same brand (not a fake or a dupe), I'll purchase from a different place. Female 37 I think they know their products the best and if I have liked their shoes in the past I want to try other styles of the same brand. Male 35 They often have a larger selection of shoes and sizes and also have brand-specific discounts and sales. Female 35 They have the best clearance sections. Male 31 They often have unique options. Female 38 It is usually the best place to see all available styles of that brand's shoes. Female 32 I will shop wherever the best deal is for the shoe I'm looking for. Male 40 Exclusive styles, collabs, etc. Female 39 Because I trust the brand and there is more selection and options to find the right shoe that fits well. Male 45 Typically have the newest models/colors. Female 31 For a larger selection of a brand/shoe I already have a positive experience or relationship with. Male 42 Loyalty to the brand. Female 39

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