Issue link: https://viewer.e-digitaledition.com/i/1480637
6 says that properties that are primarily income-pro- ducing or have other features that make them unique and particularly desirable can deliver more value through auction. "It is often subjective, but we look at an auction candidate as one that would be highly desirable by multiple people as best suited for a competitive offering," he explained. "If we were just to put a price tag on that type of property, that would be doing a disservice to the owner. Instead, we believe it is better to let buyers make the call on what that property is really worth." Gizdic said for landowners considering selling till- able properties, now is an opportune time to achieve maximum value through an auction sale. Land values remain strong, and low inventories produce increased buyer competition that continues to drive higher prices for sellers. "Within this market environment, Ranch & Farm Auctions is uniquely positioned to help our clients maximize value and profitability by providing the highest level of expertise and service in the industry. That's always been and will always be our focus," said Gizdic. "With Whitetail Properties and Ranch & Farm Auctions, we are able to provide the best selling solution that will yield the best return for the client and the property that is changing hands. " Scan here or visit ranchandfarmauctions.com to see upcoming auctions, review recently sold auction properties and learn more about Ranch & Farm Auctions. Ben (Harshyne) did an outstanding job of selling our farm. He kept us up to date with current information as we went through a new process of selling our property. We knew he was with us each step of the way and we had great confidence in what he shared with us. The out- come was more than we could have wished for, and I believe that was due to the process Ben put in place. The process included great adver- tising which Ben shared with us though pictures and updates." Jerry and Mary A, Iowa Landowners " levels. Ranch & Farm Auctions also works closely with Whitetail Properties' network of over 300 Land Specialists in 39 states. These rural land experts serve their local markets, ensuring the best buying and sell- ing experience possible. "We understand the land, fertility and production data, and every tract's best use," said Gizdic. "We have Land Specialists in our markets who know the most qualified buyers, and that makes a big differ- ence when getting a great return for our sellers on auction day. It's about providing buyers with as much quality information as possible, helping them make the most informed decision, and having confidence in their buying decisions when bidding." Ranch & Farm Auctions also benefits from Whitetail Properties' sophisticated in-house marketing services. Land Specialists play an important role in developing and implementing marketing campaigns for each auction. "Few auction services, if any, have the horsepower or budgets to market as effectively as we do," Gizdic said. "We do a great job leveraging our relationships with local marketing vendors, so we're able to outspend our competitors while keeping the impact to the bottom line fairly minimal." Bob Stalberger, a Land Specialist serving southeast Minnesota, agrees that local market knowledge is key. "We know our markets better than anyone. The local community knows us and has seen our success doing business in the area," he said. "We know the players and whom to market to. Having boots on the ground, knowing our area well, and our nation- al reach sets us apart. When a property comes to market, we're not limited to one township or county. We are literally a national company that can bring in buyers and investors from across the country." Land Specialists also lend their expertise to help sellers determine whether it would be more advan- tageous to sell a property by auction or through a traditional property listing. Ben Harshyne, Whitetail Properties Land Specialist serving southeast Iowa,