Issue link: https://viewer.e-digitaledition.com/i/1486062
PEDAG Standout Product: Viva Sport MSRP: $35 Tech Details: Handmade in Germany, pedag's Viva Sport is a low profile insole featuring polypropylene arch support and a neoprene top cushion, along with a metatarsal pad. Hero Quotient: A good choice for any activity from running, basketball, tennis, skiing or just walking around town, the Viva Sport cushions and supports the whole foot during physical activity. e semi-rigid footbed has a diag- onal bridge function that stabilizes, aligns, and supports the feet. TREAD LABS Standout Product: Dash Insole MSRP: $115 Tech Details: Dash insoles provide low profile, ultra-firm support from 100% carbon fiber arch supports. ey are designed specifically for runners, high performance ath- letes, people with especially flat feet and those who overpower other insoles. Dash insoles improve biomechanics and deliver superior energy return in a super-strong, ultra-lightweight and nearly rigid insole. Dash comes in multiple arch heights making it easy to person- alize your fit and boast a Million Mile Guarantee. Hero Quotient: "We designed Dash Insoles to help you up your game through biomechanics and ultra-firm support." – Mark Paigen, founder, Tread Labs SORBOTHANE Standout Product: Ultra PLUS Insole MSRP: $59.95 Tech Details: e American-made Ultra PLUS is the next generation Sorbothane Comfort and Stability Insole, featuring a custom system supporting the arch and stabiliz- ing the rear foot with a deep heel cup. e Ultra PLUS provides the unmatched comfort and impact protection of a Sorbothane heel pad and expanded Sorbothane forefoot strike protection insert. Hero Quotient: "e Sorbothane Ultra PLUS is the only insole on the market that integrates a custom composite stability system with the exclusive protection and com- fort of Sorbothane. We combine proven production techniques with our proprietary Sorbothane material to make a great insole, and Sorbothane Is e Material at Makes e Difference." – David Church, president, Sorbothane, Inc. POWERSTEP Standout Product: PowerStep bridge MSRP: $34.95 Tech Details: Where comfort meets support, the PowerStep bridge insole features an arch sup- port structure that flexes, supports and adapts to arch heights. Hero Quotient: "e PowerStep bridge orthotic insole is a revo- lutionary product that combines an adaptable arch with premium cushioning via energize foam. is product bridges the gap between the drug store insoles and the more supportive options like PowerStep Pulse or Pinnacle." — Jay Cain, director B2B marketing, Foundation Wellness CADENCE Standout Product: Original Orange Insole MSRP: $44.95 Tech Details: With contoured support, enhanced relief under the heel, and shock absorbing comfort from heel to toe, the Cadence Original Orange pro- vides the best of both worlds for those looking for moderate support combined with total contact comfort. Hero Quotient: "Insoles connect your foot to the shoe - enhance the comfort, fit, and performance of any shoe and give your feet and legs the love they deserve! Satisfaction guaranteed." – John Hinds, founder, Cadence Insoles ESSENTIALS PowerStep Tread Labs 22 • Footwear Insight ~ November/December 2022 footwearinsight.com pedag