Issue link: https://viewer.e-digitaledition.com/i/1497119
long-lasting durability. Further, longevity segues seamlessly into conversations around recycling and circularity. To "extend the life" of a product via a brand's takeback program is one example; incorporating recycled materials in product design is another. Beth Goldstein, a footwear and accessories analyst at e NPD Group reports seeing growth potential in takeback programs as customers grow increasingly concerned about the environment. "I definitely think that we're going to see more here," stated Goldstein. Footwear makers' latest looks are on the mark. Keen's new walking shoe features KEEN.CURVE technology that creates a unique feeling of forward momentum that makes walking "feel like rolling." VEJA debuts the Fitz Roy, a durable, technical hiking shoe made with a blend of eco-friendly textiles. Recent offerings from Salomon and NNormal highlight advances both in product and programs focused on keeping footwear in circulation longer. The use of bio-based and recycled textiles in addition to applications of PFC- free DWR treatments are now available. New construction techniques are also being employed for recyclability of the entire shoe, essentially giving the footwear a second life. Salomon is all in on this race to recycle and reduce environmental impact. e new INDEX.02 model is designed for disassembly when no longer useful, an approach that greatly aids the recycling process. According to the company, there is even a subtle line along the shoe showing where it will be split when it is recycled. Kilian Jornet, a renowned mountaineer and trail runner, partnered with Camper to launch NNormal and recently has broadened its sustainability commitment with No Trace, a take back program that accepts any brand, and any condition and will repair or recycle the shoe for further use – and provide information on what the company did with the old gear. n 18 • Textile Insight ~ Spring 2023 textileinsight.com VEJA/FITZ ROY: The hiker is made with 43 percent of the material being bio-based and recycled. Produced in Brazil, the Fitz Roy previews a new Trek-Shell upper material, made with 100 percent recycled polyester treated with a PFC-free durable water repellent, and features a rocker shape and rock plate made from 53 percent sugar cane. KEEN/WK400: The design combines constant curve geometry, underfoot plate technology, and a high-energy midsole for forward momentum. A 30mm toe spring delivers an easy transition from heel strike through to toe off. Available in four colors across men's- and women's-specific fits. SALOMON/INDEX .02: Salomon's second recyclable running shoe is 10 percent lighter (263 grams) than its predecessor and features improvements in the midsole geometry, foam quality and upper construction for enhanced comfort and performance. A QR code on the tongue of one shoe can be scanned, to register the shoe for return to be recycled into materials used in the construction of Salomon alpine ski boots. IN THE MARKET / TRENDING