Issue link: https://viewer.e-digitaledition.com/i/1513202
FootBalance / HOSSA Tech Talk: All custom, the HOSSA is optimal for medium to high volume shoes and for those requiring extra comfort in their running footwear. A breathable, recycled polyamide and bio-based bamboo viscose material wicks moisture. The plush polyurethane foam and EVA cushioning add comfort in every step, while the Balance Plate crafts alignment. MSRP $80. Hero Factor: "As a new health-based mentality sweeps across the world, the demand for personalized products and experiences grows. More than 75% of runners are suffering from a foot imbalance, so there is a significant opportunity to personalize with FootBalance Custom Insoles. HOSSA insoles have been developed specifically for runners, offering maximum cushioning and moderate support, helping to reduce stress-related injuries." – Andrew Richard, VP and GM for North America, FootBalance Saluber / H480 Series Tech Talk: All full-length Saluber insoles offer support and protection from impact. e H480 series is for runners looking for the lightest weight and thinnest insoles. Arch supports are built with a scaphoid pad to provide comfortable support without flattening out, while a cutaway heel design with a double layer of PORON promotes full contact between foot and orthotic insole, providing extra impact protection (for heel- strikers). MSRP $85-$108. Hero Factor: "e top cover material used in Saluber insoles is 'Alcantara," an Italian manmade microfiber that has the luxurious feel and comfort of so suede. Alcantara is temperature neutral, absorbs moisture and perspiration without becoming slippery, resists abrasion and sliding in the shoe, and it's highly durable." – Marc Goldberg, owner, Bonapeda Enterprises Cadence provide a unique combination of contoured support with enhanced shock absorbing comfort under the heel and forefoot. Cadence are "Support Made Comfortable". With 9 models to choose from, Cadence are for work, play and everything in between. Contact us for complimentary samples. See cadenceinsoles.com for more information. ® S u p p o r t M a d e C o m f o r t a b l e sportstylemag.com • sportstyle November/December 2023 • 45