sportstyle

January/February 2024

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launched Ionic+ B otanical, powered by plant-based technology with a citric-acid antimicrobial/ anti-odor formula. Another good example is 37.5 technology that uses natural minerals permanently embedded in fabric to help the body naturally thermoregulate. Apparel that features 37.5 allows runners to quickly warm up on cold-weather workouts, and conversely, cool down when winter temps are unseasonably springlike. Comfort gets a boost in a recent innovation f rom The LYCRA Company. Called FiT400, the fiber is uniquely engineered to optimize the performance and feel-good comfort of knit activewear, such as leggings. e fabric is made of a blend of recycled polyester and bio-derived resources and feels so with stretch that moves naturally with the body. "We developed LYCRA FiT400 fiber to deliver in- demand performance benefits and an enhanced so hand to the knit fabric category," states Steve Stewart, chief brand and innovation officer at e LYCRA Company. A new winter collection from men's brand ASRV uses a performance textile ingredient that enhances activewear with more comfort stretch and fabric freshness. The technology, creora Aerosilver, features apparel in a range of styles and looks from hoodies, joggers and sweats to tees and shirts available in different fabrications: Tech-Terry, Nano-Mesh, and Silver-Lite. From insulation to innerwear and from enhanced midsoles to recycled fabrics for footwear, these new material developments are giving shape to a modern running wardrobe functional-fit to bring comfort, and joy to runners when temperatures dip. ASRV Tech Terry garments combine the handfeel of soft French Terry with high-level four-way stretch. Constructed mostly of cotton, the fabric is naturally breathable, and blended with Hyosung creora Aerosilve polyester and spandex for anti-odor properties and stretch resulting in a comfortable yet durable garment that adapts to the body's movements. 18 • January/February 2024 sportstyle • sportstylemag.com DESIGN

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