footwearinsight.com March/April 2024 ~ Footwear Insight • 33
Elite and everyday athletes can both benefit from footwear that enhances
overall wellness. As more and more people have become aware and interested
in the recovery category, and fallen in love with the products, some elements
of the category have naturally evolved, as well. So, how has the recovery
footwear category adapted to everyday athletes? And what are the differences
between what an ordinary consumer is looking for in a recovery shoe as
opposed to what an elite athlete might be looking for? Here, brand execs share
their views on these questions regarding recovery footwear.
RECOVERY
FOR ALL
THE RECOVERY CATEGORY IS EVOLVING. SO ARE BRAND OFFERINGS. BY SUZANNE BLECHER
Topo Athletic/Revive: is mule style offers a cozy 50% recycled polyester fleece upper to provide warmth in cooler environments.
It is equipped with an OrthoLite 3D Wave Sense footbed, ensuring active recovery while on the move. e shoe also features Vibram
outsoles, the same type found on the brand's technical trail product, providing excellent grip and durability. MSRP $120.
