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APRIL 30TH SESSIONS The Future of Buying/ Inventory Management Led by Justin Porter and Lance Muzslay In this workshop format, store buyers will review current best practices and get insight into the tools that will help create efficiencies and improved forecasting. For Buyers/ Brands Navigating Digital Marketing in the Age of AI Led by Upper Quadrant, Omni + RIA Board Members In this workshop session, attendees will learn about the quickly evolving digital marketing landscape and the emerging tools that will create greater efficiency and stronger customer connections. For Owners/ GMs, Brand/Store Marketers Book More, Chase Less - Futures Planning Led by RIA Board Members is peer-sharing session, moderated by RIA board members and RIA brand partners, will examine the key pain points retailers and brands face when planning futures orders. e session will also discuss how the channel can move more effectively to the right inventory at the right time. For Buyers/Brands Retaining and Elevating Your Superstars - What's Next? Led by RIA Board Members is peer-sharing session will begin with a brief panel discussion detailing current and future tools for retaining key staff. It will be followed by moderated, small-group peer- sharing discussions. For Owners /GMs MAY 1ST SESSIONS How to Best Partner in the DTC Environment Led by RIA Board Members In this small group format, RIA board members will review the findings from the RIA's recent three-part series on DTC. Attendees will then break into moderated small groups for discussion with brand members. ese conversations are designed to foster a greater understanding of the issues surrounding DTC, and attendees will take away informed solutions. For Owners/ Buyers/Brands RIA Product Data Collaborative Training Led by Lance Muzslay + RIA IT Staff is workshop session, led by the RIA's lead IT specialist and board IT expert, will review the PDC interface, highlight the platform's key features, and get retailer feedback. For Buyers/Key Staff/Brands Cultivating Store Culture, with an Eye Toward Inclusion Led by RIA Board Members and Kiera Smalls of RIDC is peer-sharing discussion will kick off with a panel of retail leaders who will help define store culture from the perspective of how fostering a diverse staff benefits the business and attracts a broader customer base. e Expanding your Customer Base session is recommended along with this session. For Owners/GMs 2024 RIA SUMMIT GUIDE WELCOME TO THE 2024 RIA SUMMIT! RIA SUMMIT PROGRAMMING 2024 F ormerly known as Runchella, this is the fih annual RIA members-only event that is all about helping retailers, brands and associate members connect in ways that elevate their businesses. From an opening night industry panel on how artificial intelligence will impact the run specialty channel, to small group discussions on retaining and elevating superstar employees, to professional development sessions on the future of buying and inventory management - show attendees are sure to walk away with actionable, progressive ideas about how to move their businesses forward in a rapidly changing channel. As past shows have shown, the RIA Summit is not a typical trade show, in the sense that brands are encouraged to attend with a no-frills booth activation to keep the focus on substantive conversations and getting business done. e 2024 show will elevate the 'Your Show, Your Way' theme, with more opportunities for retailers to connect with brands, including one-on- one conversations, peer-sharing opportunities, relevant programming topics, and greater scheduling flexibility. Brand attendees are invitation-only and feature industry leaders in footwear and apparel, as well as the top brands within each accessory category. Emerging brands that are new, or new to the channel, will also have a presence at the show. Aer last year's event, Geoff Tease, Channel Sales Manager from Puma North America stated, "Our first year at the show was good! We got a number of new account leads and had the chance to reconnect with some of our current accounts. We definitely plan to attend again next year." e leading point of sale, ecommerce, and digital marketing providers will also attend to introduce retailers to their platforms or do training with existing customers. Below you will find detailed information to take advantage of everything the show has to offer. 54 runstyle Spring 2024 runstylemag.com

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