Issue link: https://viewer.e-digitaledition.com/i/1521285
"Consumers have been going back out to travel and explore. ey want something they can dress up or down, but that also has a slight athleisure flair. Many consumers are now looking for healthy features such as shoes that have better support. Consumers are more educated and know that quality footwear will keep them active longer." – Ayelet Lax Levy, president of U.S. operations, Naot "So squishy midsoles seem to be the marketing buzz, but is so good for most people? At Xelero we don't think so. Xelero sandals feature a patent pending technology providing the perfect balance of support & stability." – Dan Werremeyer, CEO, Instride Shoes "Consumers are requiring style and fashion with comfort. ey are looking for sophistication with all the critical comfort elements. Sandals require better constructed outsoles, with contoured footbeds. Arch support is important. Adjustable enclosures make for the perfect fit. Active sandals are popular in neutral colors, accented with seasonal color pops." – Rich Rask, president, Rieker Shoe Corp. "In our space, we are certainly seeing a trend for dressier uppers and interest leathers, whilst not compromising comfort under foot. Our customer is wearing fun, stylish supportive sandals out for coffee, as well as pairing the same sandals or slides to her favorite yoga classes. Recently we launched our first collection of Euro- inspired sandals and slides out of Turkey. We are looking to build of the success of this program into 2025." – Craig Truscott, CEO, revere "Activewear has blurred the line between style and performance across the fashion world, and it's more evident than ever in the sandal category. As the Comfort Technology Company, Skechers develops every product with the understanding that consumers deserve comfort and style in their footwear – be it for a leisurely stroll or an intense hike." – Kathy Kartalis, SVP of global product, Skechers "Shoppers seek more versatility in individual pieces and want to look stylish aer their yoga/Pilates class or at their health retreats. Chunkier tread/ soles are in, as are flatform silhouettes, so leathers, strappy uppers that hold onto the foot and sandals with adjustability. Underfoot comfort is key – consumers aren't wanting to compromise in this area anymore." – Hilary McMillan, CEO, FRANKIE4 footwearinsight.com May/June 2024 ~ Footwear Insight • 21 1. 100% Sustainable Upper Materials 2. Antiviral Sole 3. Hybrid-Air Insole (Recycled & Removable) 4. Techno Elastic Upper 5. Twin Arch Support System 5 Pillars of Technology Available now at Simco Imported Shoes weloveshoes@simcoimportedshoes.com www.simcofootwear.com 1-800-536-5938