20 • Footwear Insight ~ March/April 2025 footwearinsight.com
What has been selling well so far this
year? How was your winter business?
"It's always comfort, walking shoes and
sandals. Some athletic, such as Xelero and
New Balance, or more casual like Alegria,
Dansko, and Aetrex — and we have more then
20 other brands to keep our customers happy."
Mike Jones, A Proper Fit
"e hot commodities continue to be athletics
— Hoka, Brooks and New Balance for me.
I'd love to have On Running; however, I've
been told they will only entertain the Run
Specialty channel. We are hoping that stance
might change soon… We have noted some
later than expected deliveries from several
vendors, but sandals which make up most of
our current purchases, can sell year-round
for us. For the spring/summer season we
picked up Rieker and Remonte, which have
already started taking off for us."
Brenda Felger, Felger's Footwear
"Athletic/walking styles continue to be an
important part of our business. Hands free
slip-on shoes like Kizik have also been doing
well. Customers are ready for spring aer
a cold winter and are already coming in to
look at new spring sandals. Taos, Dansko,
Naot, and Aetrex have some great sandals
that are proving to be good early sellers."
Alicia Murray, Murray's Shoes
SHOP TALK
At Murray's Shoes in Littleton, CO, sales are strong for athletic and walking styles, and customers are looking to buy sandals for the spring.
It's a family affair at Felger's Footwear in Houma, LA. Brenda Felger is happy to report that her staff is now three generations strong.
"Returns are up. This
was always an issue,
but usually a small one.
We've had to tighten
our return policy."
MIKE JONES, A PROPER FIT
