Have you heard about
recovery footwear?
Do you wear
recovery footwear?
How did you hear about it?
0%
5%
10%
15%
20%
25%
30%
Social
Media
Friends Brand
Website
Other TV Ad Magazine Medical
Referral
Store
Associate
What activities do you use recovery footwear for?
0%
20%
40%
60%
80%
100%
Post-sport activities
Running, workout,
pickleball, etc.
Just to be
comfortable
Post-work activities
Medical, hospitality, etc.
After long
walks
When purchasing recovery footwear what are
the key product attributes that are important in
making your decision?
0%
20%
40%
60%
80%
100%
Comfort Design Style Price Brand
Have you ever
purchased
recovery footwear
based on a store
associate's
recommendation?
Does recovery
footwear that has
the APMA seal of
acceptance for
product that
promotes foot
health influence
your purchase
decision?
RECOVERY
When considering comfort for fatigued feet, which
attributes do you find most important for recovery?
0%
20%
40%
60%
80%
100%
Cushioning Stability Arch Support Durability Traction
IF YES...
Do you wear
recovery footwear?
NO
60%
YES
40%
NO
47%
YES
53%
NO
72%
YES
28%
Have you heard
about recovery
footwear?
NO
72%
YES
28%
46 • Footwear Insight ~ March/April 2025 footwearinsight.com
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