Footwear Insight

4 • Footwear Insight ~ July/August 2025 footwearinsight.com Independent footwear retailers have always known how to adapt— and now, more than ever, that exibility is proving to be a critical strength. In the face of rising costs, evolving taris, and more cautious consumer expectations, these stores continue to deliver what customers value most: an in-store experience that's personal, memorable, and distinct. Our Shop Talk feature this month dives into what's resonating on the sales oor—what's working, what's shiing, and what's driving retailers' focus. ey're connecting with customers. ey're delivering standout experiences. And they're doing it while preparing for whatever comes next. Yes, shoppers are being more mindful with their purchases. In our latest consumer survey, 66% noted they've seen price increases on the footwear styles they want. Yet nearly half (47%) say they'll continue buying similar styles at the same price point. And even more telling: 66% say they're willing to spend more on shoes that deliver better long-term comfort, improved t, and greater foot health support. Still, the horizon remains mixed—half of those consumers say if prices continue to rise in the next six months, they'll likely hold o for sales or promotions. Taris and ination are squeezing brands and vendors as well, but retailers with strong partnerships are better positioned to weather the storm. As Alan Miklofsky notes in this month's Business Insight column, transparent pricing and well-informed selling teams are essential—and our survey conrms that's exactly what today's consumers are seeking when they step into your store. At the same time, demand for comfort, versatility, and style continues to evolve—particularly when it comes to sneaker-inspired footwear that transitions easily from work to weekend. e sneaker category remains a bright spot, with consumers drawn to styles that oer all-day wearability and a modern edge (see page 40). In our Way To Work feature, we explore the latest in work boots, where stability, performance, and protection remain key—but silhouettes and features are becoming more versatile than ever. We also look at trends driving growth in hiking and lifestyle boots that blend function with everyday wearability (see page 52). Planning ahead may feel more complex amid the industry's natural ebbs and ows, but many retailers are meeting the moment—staying nimble, strengthening vendor ties, and focusing on what they can control: delivering standout service, investing in their people, and making every customer interaction matter. Je Nott, Publisher EBBS AND FLOWS LETTER Tariffs and inflation are squeezing brands and vendors as well, but retailers with strong partnerships are better positioned to weather the storm.

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