Issue link: https://viewer.e-digitaledition.com/i/1537724
TREND INSIGHT 70 • Footwear Insight ~ July/August 2025 footwearinsight.com Have you seen increased prices for the footwear you would like to purchase? YES 66% 34% NO Thinking about the current economic climate, which best describes your planned approach to footwear purchases in the next few months? 0% 10% 20% 30% 40% 50% I'll continue purchasing similar styles at the same price point I'll look for lower- priced styles or deals I'll purchase fewer items overall I don't plan to purchase footwear in the coming months What do you like most about your favorite footwear brand? ey are comfortable, high quality, and last a long time. Female 21 ey always t my feet correctly. Male 41 I love buying a shoe or boot that I know will last a year or two. Male 34 e wide toe box comes standard on most shoes. I have a wide toe box and this is something crucial for me. Female 28 I like how my footwear brand is a blend of innovation, style, and heritage. Sustainability is reshaping footwear, with brands that are sustainable and eco-friendly but still versatile to use in all dierent variety of activewear, activities, workouts, and casual. Female 55 I can hike all day and my legs feel good. Female 39 Arch support and consistent availability. Male 57 What I like most about my favorite footwear brand is the combination of comfort and durability. e shoes are well-made, so they last a long time even with regular use, and they feel supportive all day, whether I'm walking or standing. Plus, they have styles that actually look good without sacricing function. Male 34 ey are always consistent in t. I know that the same style of shoes today t the same as they did six years ago. Male 35 e consistency in comfort and durability, that makes the price worth it. Female 35 ey are easy to get on and o. Female 36 I like the overall comfort, the heel support, the design of the shoelaces, the arch support, and the cut around the outside of my ankles. Female 43 I like that they come in extra-wide, which many shoes do not. Male 35 My particular brand designs footwear specically for prolonged standing/walking on hard oors and foot/knee/leg support. Female 60 My favorite footwear brand is sustainable, comfortable, and attractive. ey are durable for my very athletic lifestyle and priced fairly. Female 46 ey do not hurt my feet. My feet are "expensive" and I have to pay for expensive shoes that are well made in order for my feet not to hurt. Female 48 Comfort, durability, style, brand reputation. Male 36 Not that attached to brand — best t and price wins. Male 57 Constantly delivering innovative designs and keeping the engagement high in regard to the experience with the release of the product. Male 31 I like all the dierent options and styles they have within their brand. Female 38