Issue link: https://viewer.e-digitaledition.com/i/54693
+++++++++++++++++++++++++++ + + +++++++++++++++++++++++++++ FROM THE PUBLISHER +++ +++ W ing these pages to see what your peers and local business experts are talking about. As we move into a new year, many W businesses are focused on budgets and managing costs. Our cover story this month features CriticalConnection Central Texas Cooperative. Dr. Steven Dobberfuhl, an internist with Adult Care of Austin and incoming 2012 Cooperative Board President, explains how his practice has managed costs and improved efficiencies as a result of participation in the Cooperative. Also in this issue, in the first of a two-part article, David Hilgers, partner in the Health Care Practice Group at Brown McCarroll, gives a broad view of the complex environment in which physicians are required to operate and make decisions. Renee Foshee, CPA with Padgett Stratemann, encourages readers to act now if they want to take advantage of EHR incentive payments. What's Your Story? Do you have a compelling story to tell? Let us know! Find out how you can be a part of the next issue of MD News Austin and reach physicians in Travis, Hays, Williamson, Bastrop and Caldwell counties. Here's to your health! Cathleen Lane, Publisher P U B L I SHE R (210) 859-1232 T clane@mdnews.com 4 | Austin MD NEWS ■ MDNEWS.COM E LCOME TO TH E newest issue of MD News Austin! I appreciate you open- Austin Publisher: Cathleen Lane Editor-in-Chief: Shannon Bova Managing Editor: Ed Lammon Contributing Writers: Wayne Campbell; Steven Dobberfuhl, M.D.; Renee Foshee, J.D., CPA; David Hilgers Chief Executive Officer and Executive Editor: David McDonald Chief Operating Officer: Tony Young Chief Creative Officer: J. Kevin Tugman Chief Marketing Officer: Jason Skinner Executive Publisher: Doug Dauray Vice President, Operations B2B: Carrie Dierks In Memoriam: Robert J. Brennan, Founder Market Development Manager: Ashley Barnett Designer: Travis Knight Creative Services: Maggie Behringer, Maggie Neff, Kimmi Patterson, Michael Simmons, David Smith, Emily Young Production: Allison Fincher, Lori Foust Financial Services: Doug Condra, Lori Elliott Audience Development: Mitzi Brock, Debbie Dodski MD News is an informative and inspirational medium for communication within the Austin medical community, encouraging better patient care. MD News is published by True North Custom Media 735 Broad Street, Suite 708 Chattanooga, TN 37402 (423) 266-3234 | truenorthcustom.com Although every precaution is taken to ensure accuracy of published materials, MD News cannot be held responsible for opinions expressed or facts supplied by its authors. Copyright 2012, True North Custom Media. All rights reserved. Reproduction in whole or in part without written permission is prohibited. POSTMASTER: Please send notices on Form 3579 to 735 Broad Street, Suite 708, Chattanooga, TN 37402. Advertise in MD News For more information on advertising in the MD News Austin edition, call Publisher Cathleen Lane at (210) 859-1232 or e-mail clane@mdnews.com. Contact Information Send press releases and all other information related to this local edition of MD News to clane@mdnews.com or via fax to (210) 859-1233. 05-728