GENER ATING THE RIGHT POOL OF PHYSICIAN CANDIDATES FOR
A POSITION IS TRICK Y UNDER THE BEST OF CIRCUMSTANCES.
IT'S TOUGHER STILL WITHOUT A CLE AR UNDERSTANDING OF
WHAT PHYSICIANS VALUE.
FORT WA SHINGTON, PENN S Y LVA NI A•BA SED M3 Global Research spent
18 ´months surveying physicians to glean their views about recruiting, onboarding
and retention. Here are some of the key takeaways:
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Getting mobile. More than four out of five physicians told M3 they were willing
to relocate for their next position, and a majority of those said they were willing
to move out of state.
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Getting to the point. Job title and location should be prominent in job postings.
Physicians rarely read beyond the headlines in emailed postings unless the
headline does something to spark their interest or they are already actively
seeking a new job.
+
Getting to know you. More than 40´percent of physicians who responded said
an orientation program was available at their organization, compared with only
10 percent whose organization provided a formal onboarding program. (Almost
half said their organization had neither.)
+
Getting retention right. It's not all about the money, but money matters.
More than three out of five respondents ranked bonuses as the most important
retention program feature. However, work-life balance was a close second.
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RECRUITMENT
PHYSICIANS GIVE THE SKINNY ON
BY STEVE BARRETT
M D N E W S .C O M /// M D N E W S M I N N E S O TA
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