AA Credit Union

Cents - Spring 2015

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14 | | Spring 2015 economic well-being of the average consumer. One reason for the positive effect is that 55 percent of consumers own stocks and mutual funds. "A rising stock market increases consumer wealth," explains Schenk. American consumers are the major force in our $17.7 trillion economy, representing 70 percent of all spending, he adds. Bottom line: Consumers who feel richer spend more. That encourages businesses to hire more people and pay higher wages, which encourages more consumer spending and spins up a virtuous circle of prosperity. When small employers add employees it is especially positive, because small businesses account for about half of all private-sector jobs and two-thirds of newly created jobs, Schenk says. "A thriving small business sector is an essential component of a thriving and improving job market," he says. Jobs and stocks are just two of many economic indicators. It can be tough to know which ones to pay attention to. Schenk points to home prices as DQRWKHUIDFWRULQÀXHQFLQJFRQVXPHUV¶FRQ¿GHQFH The S&P/Case-Shiller Home Price Indices have now regained about all the ground lost in the last recession, and that's good news. Other key LQGLFDWRUVLQFOXGHLQÀDWLRQDQGLQWHUHVWUDWHVERWK of which are also positive at the moment.

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