48 runninginsight.com © 2017 Formula4media LLC.
Meanwhile, earlier this month, Adidas introduced a new app
for the U.S. and U.K. markets through the Apple App Store and
Google Play that is promising a tailored consumer experience.
Besides offering easy access to the company's online store, the
app provides customized product recommendations, personalized
articles and blog posts, real-time sports and athlete updates and the
ability to tap through to buy via Apple Pay or Android Pay.
Yaktrax and TriggerPoint Add to Athlete Roster
Two of Implus' specialty brands, Yaktrax and TriggerPoint
announced their partnership with 2018 Olympic hopeful Winter
Vinecki—who is an aerial skier as well as being an accomplished
runner, Spartan racer and triathlete. Yaktrax and TriggerPoint
products Vinecki expects to utilize during her training include the
Yaktrax Run for training outdoors, Yaktrax Summit for days on the
mountain and Yaktrax Pro for general use on any slick surfaces. For
recovery, Winter says she will use the new GRID VIBE vibrating
foam roller and the GRID STK hand held foam roller.
The 18-year-old aerial skier placed fifth in ladies' aerials at the
2014 FIS Junior World Ski Championships in Valmalenco, Italy.
In March 2013, she placed third in the Antarctica Marathon
and became the youngest person to complete a marathon on
Antarctica. Later that year in Athens, Greece, she became the
youngest person to complete a marathon on all seven continents.
As a triathlete, Winter was the national IronKids triathlon
champion in 2010 and 2011.
Running Shorts (continued)
Olympic hopeful Winter Vinecki
Photo:
wintervinecki.com
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