110 runninginsight.com © 2017 Formula4media LLC. 110 runninginsight.com © 2017 Formula4media LLC.
O
OFOS has been named as the of-
ficial recovery footwear sponsor
for the 2017 NOVA Home Loans
Arizona Bowl collegiate football
game, which will take place on De-
cember 29th between New Mexico
State and Utah State.
Duncan Finigan of OOFOS says the
sponsorship supports the brand's commitment
to the athletic community. "We want to get our
shoes on athletes in locker rooms and while
they are training, so this is a great fit for us."
As part of its sponsorship, OOFOS will be
launching a Limited-Edition Arizona Bowl
OOahh Sport Sandal, available for purchase in
both men's and women's sizes at $60 MSRP
throughout the game. Members of both the
New Mexico State and Utah State teams will
also receive a pair.
OOFOS is sponsoring activations at a variety
of events during gameday weekend. The brand
will host a VIP OOFOS tent at the Downtown
Block Party on December 28th from 3:00 p.m.
– 8:00 p.m. and at the Desert Diamond Casino
Tailgate Festival on December 29th starting
at 11:00 a.m. OOFOS will also have a pop-
up store in the stadium where attendees can
purchase an assortment of products including
the new Limited-Edition Arizona Bowl sandal.
OOFOS will also be promoted in-game on
the stadium Jumbotron and have a full-page ad
in the game program.
"The NOVA Home Loans Arizona Bowl
wants to provide the players from each of our
teams the newest, most exciting and beneficial
gifts during their stay in Tucson," says Alan
Young, executive director of the NOVA Home
Loans Arizona Bowl. "When we found out
that OOFOS footwear provides both training
and recovery benefits in addition to being a
stylish slide, it became our goal to get them on
each player and coach." n
OOFOS a Sponsor of Football Bowl Game
Recovery Footwear Leader Launches Gameday Sandal and Hosts Giveaways.
Arizona Bowl
OOahh Sport
Sandal
2017 NOVA
HOME LOANS
ARIZONA BOWL
