TRENDINSIGHT
®
What's a work shoe? Anything you need
— or want — it to be. While pumps,
laceups and dressed-up styles may have
been the workwear bywords of the past,
today's playing field is as broad as the
market itself. Our survey with Mesh01
asked 158 consumers ages 20 to 60 about
the kinds of footwear they wore to work,
and the results illuminated the sea change
that's occurred and continues to occur
across American workplaces. Forty-eight
percent said they'd made a change in
the kinds of styles they wear to work in
the past five years; today, only 2 percent
of respondents said the dress code at
their place of employment was formal.
Business casual was the name of the
game for the largest share of our surveyed
consumers (41 percent), but every kind of
workplace attire was represented: athletic
(8 percent), casual (28 percent), uniform
(12 percent) and workwear (7 percent).
Casual (36 percent) and athletic shoes
(32 percent) comprised the largest share
of workplace kicks. n
The survey, conducted by MESH01,
included 158 respondents, male and
female, ages 20 to 60.
Let The Shoes
Tell The Story
How often do you shop for
footwear to wear to work?
1-3X
per year
4-6X
per year
More than
6X per year
70%
20%
10%
How many pairs of "work shoes" do you own?
1 pair
2-4 pairs
5-10 pairs
10-plus
pairs
None
13%
58%
18%
6%
6%
How would you best describe the
dress code at your workplace?
What style of footwear do
you wear to work the most?
Business
Formal
Dress
Business
Casual
Casual
Casual
Athletic Athletic
Work Boot/
Shoe
Uniform
Other
Work
Wear
Other
2%
18%
41%
36%
28%
32%
8%
11%
12%
4%
7%
3%
46 • Footwear Insight ~ November/December 2018 footwearinsight.com