MDNews - Central Pennsylvania

CEO Edition 2017

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Publisher: Susan Ecenbarger Managing Editor: SteveBarrett Chief Executive Officer: Jim Hobson Chief Marketing Officer: Jason Skinner Vice President of Creative Services: Eric Jackson Vice President of Operations: Tyler Hardekopf In Memoriam: Robert J. Brennan, Founder Account Manager: PattyMontgomery Creative Director: Ashlea Roark Designer: MichaelSimmons Creative Services: Ben Cake, MarielaCosentino, SandeeCurry, JamieDent, Jenny Havron, ValerieLauer, EmilyMain, JacobMoore, BrianNorman, JenniferOncay, KimmiPatterson, DavidSmith, JesseThompson Production: Andrea Hull Financial Services: Ashley Byrd Audience Development: Debbie Dodski MD News is published by True North Custom 5600 Brainerd Road, Suite 1 Chattanooga, TN 37411 423-266-3234 | truenorthcustom.com Although ever y precaution is taken to ensure accuracy of published materials, MD News cannot be held responsible for opinions expressed or facts supplied by its authors. Copyright 2017, True North Custom. All rights reser ved. Reproduction in whole or in part without written permission is prohibited. The healthcare providers featured in MD News comply with applicable Federal laws and do not discriminate on the basis of race, color, national origin, age, disability or sex. P O S T M A S T E R : Please send notices on Form 3579 to 5600 Brainerd Road, Suite 1, Chattanooga, TN 37411. Advertise in MD News For more information about advertising in the MD News Mid-Pennsylvania edition, contact Susan Ecenbarger at 717-575-6691 or email secenbarger@mdnews.com. Contact Information Send press releases and all other information related to this local edition of MD News to secenbar ger @ mdnew s . com or v ia f ax to 717- 4 8 2- 818 6. Mid-Pennsylvania 05-868 PUBLISHER from the ............................................... Susan Ecenbarger PUBLISHER Mid-Pennsylvania ............................................... secenbarger@mdnews.com 717-575-6691 ............................................... @MDNewsCentralPA Greetings, and welcome to the MD News Mid-Pennsylvania Edition, presenting insights from healthcare leaders across the region about all facets of care. T h e m u c h - a n t i c i p a t e d s u m m e r 2 0 17 o p e n i n g o f t he Neu r o s cienc e I n s t it ut e b y L a nc a s t er G ener a l Health/Penn Medicine will herald a major step forward for Central Pennsylvanians' access to high-level neurological treatment, as well as an advancement in research. The 22,000-square-foot facility will provide convenient, compre- hensive care from diagnosis through recovery. Learn more about the Institute in one of our special features. In another, we examine how Penn State Health Milton S. Hershey Medical Center brings together regionally focused clinical investigation with expert primary and specialty ca re, spa ring patients the cost a nd inconvenience of traveling outside the area to gain the benefits of advanced, multidisciplinary treatment. Telehealth is one of the key components of the successful e҆orts by Hershey Medical Center to foster access to care. We also take a look at the priority PinnacleHealth places on innovation as a means to promote high-level patient care. Minimally invasive techniques have revolutionized cardiovascular surgery in recent decades, and PinnacleHealth leverages the expertise of pioneering surgeons in this field to reduce patients' postoperative pain and enhance recovery and cosmesis. In addition, we check in with WellSpan Health, which makes leading-edge oncology services convenient to regional patients with its four-county network of cancer centers. Traveling long distances for treatment is a burden on cancer patients. With a strong com- mitment to communication and collaboration among providers and facilities, WellSpan makes it possible for patients to receive streamlined care in the comforting, supportive environment of their home communities. From our national desk, we address issues ranging from CEO involvement in social media to practice management to physician finance. Tha nk you for reading MD News Mid-Pennsylva nia . I invite you to sha re a ny comments or suggestions. Warm regards, Susan Ecenbarger

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