Running Insight

FEBRUARY 1, 2018

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15 runninginsight.com © 2018 Formula4media LLC. Insta Video: Altra's Lone Peak 4.0 In our recent trade show t r avels, A lt r a fou nder Golden Harper gave us a rundown on the brand's new Lone Peak 4.0, which hits retail in August, 2018. Watch our quick Instagram video here: www.instagram. com/p/BelMB6gHNvl Altra's Lone Peak 4.0 will be available in both low and mid-height with mesh uppers, and low and m id-height water proof uppers for a total of four different shoes. According to data from NPD, the Altra Lone Peak is the number one selling trail shoe in the run specialty channel and the number five ranked shoe in outdoor specialty shops. Pricing for Lone Peak 4.0 styles will range from $120-$160. ISPO Honors 361-Spire 3 Shoe The 361-Spire 3, MSRP $150, has been honored as the winner of the Running Shoe category by ISPO, the international trade fair for sporting goods. Hitting retail in June, the 361-Spire 3 is a high-mileage, neutral running shoe offering plenty of cushioning via the brand's Qu!ckfoam midsole tech. "We are honored to have received this award from such a respected international organization," says Jim Monahan, 361º USA president. "As a relatively new brand within the global community, this recogni- tion along with the growing community of runners who are joining our family each day, is proof that we are on the right path of creating great products." n 361-Spire HEAT up your massage game in 2018! ™ Microwave ready. No assembly required.

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