Issue link: https://viewer.e-digitaledition.com/i/1484285
sportstylemag.com • sportstyle Hero Quotient: "Experienced endurance runners are incorporat- ing more strength-based outdoor activities like rucking or running with a weighted pack to boost their overall performance while logging in the miles. Adding a few weighted miles to your weekly run- ning routine will build strength, improve posture and balance, and maybe most importantly, help move a runner from a plateau to a new PR." – Marie Oblinsky Price, head of sales and partnerships, MudGear CEP Standout Product: Training No Show Sock MSRP: $15.95 Tech Details: CEP's new Training No Show sock is the brand's first unisex, maximum cushion sock. It is available in mid cut and no show heights and in 4 different colors. Hero Quotient: "With CEP's reputation as the number one compression brand, this sock delivers the best stay put fit with an exceptionally comfortable, ana- tomically designed cushioned feel. Made from the same material as CEP's compression socks that you know and love, this sock will keep you comfortable and dry from your first mile to your last." – Jared Finney, national sales manager, CEP FEETURES Standout Product: Feetures Elite Invisible Sock MSRP: $18 Tech Details: e Feetures Elite Invisible sock is equipped with targeted compression to give you support where you need it, tech- nical mesh ventilation to keep your foot cool and comfortable, a higher tab to protect the ankle while staying hidden, and Heel Hugger 2.0 silicone tape to help the sock stay up in the most strenuous of running conditions. Hero Quotient: "e invisible sock has always been a challenge for any brand to create a version that doesn't slip. As a running sock brand, we embraced the challenge and wanted to take it a step further by creating a sock that could be worn mile aer mile and stand up to the ultimate test." – Joe Gaither, CMO, Feetures SIDAS Standout Product: Run Feel Sock MSRP: $19.95 Tech Details: Grip bands are cre- ated to interact with the insoles to reduce movement within the shoe. e socks include a venti- lation zone under the arch of the foot and an ankle support zone to improve stability between your ankles and heels, reducing the risk of injuries and reinforcing Feetures

