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Machine Washable Great for Travel Made in Portugal Arcopedico boots are here! Distributed by Simco Imported Shoes weloveshoes@simcoimportedshoes.com 1-800-536-5938 GOLD MEDAL SERVICE AWARDS FOR OUTSTANDING CUSTOMER SERVICE 2022 footwearinsight.com November/December 2022 ~ Footwear Insight • 39 our clients to determine the needs, the wants and the best products and services to solve their foot, knee, hip and back problems. We don't just sell gorgeous shoes and orthotics, we change lives one foot at a time" — Sue Orischak, Foot Solutions Scottsdale "Our philosophy has always been 'knowledge-based selling.' Our goal is to assess the needs of each customer that walks into our store with the correct questions to find out what their needs/challenges are in footwear. When you ask the correct questions, you dig deeper into issues or pains that they might have, and we can solve those with our knowledge of all our products in the store. We explain how each product can benefit their own situation and how to use each product to empower the customer." — Chris Bentvelzen, SHOES-n-FEET "Our sit-and-fit philosophy has been working for decades. Each employee is taught to use the Brannock device, and we have our customers take a seat to get their feet measured so that they're fit properly. As a store that specializes in sizes and widths, it's much easier to bring out a selection of shoes once we have the correct size. One thing that we're very proud of is that we take our time and have patience with each of our customers. We also have wonderful associates with a plethora of knowledge, most of which have been here for years — that might be our most well-kept secret." — Skyler Courtney, Mar-Lou Shoes "ere are no real secrets to great customer service. It's all about dedication and focus on the customer and their immediate needs. Our team of salespeo- ple are fantastic at providing individualized and personalized attention to the customer in front of them, treating them with the respect and the attention that they deserve. We also believe in fostering a group environment focused on team- work. If we're ever stumped by a customer's shoe fitting needs, we're not afraid to use each other's experiences on the fitting stool to ultimately help PERFECT SCORES These stores all scored 100 points or above — beyond outstanding — on this year's list. Beck's Shoes Santa Rosa, CA Wesley's Shoes Chicago, IL A Proper Fit Reno, NV Esmond's Shoes Richmond, IN e Shoe Market Greensboro, NC Mar-Lou Shoes Lyndhurst, OH Reyers Shoe Store Niles, OH