insoles-sorbothane.com
sorbothane.com
800.838.3906
MADE IN USA
Sorbothane
®
is the only insole material
that can dramatically reduce damaging
shock before it enters the body.
YOUR CUSTOMERS
ARE WORTH IT!
Ultra
PLUS
PAIN-FREE
PERFORMANCE
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footwearinsight.com November/December 2022 ~ Footwear Insight • 19
Feetures
technical mesh ventilation to keep your
foot cool and comfortable, a higher tab
to protect the ankle while staying hidden,
and Heel Hugger 2.0 silicone tape to help
the sock stay up in the most strenuous of
running conditions.
Hero Quotient: "e invisible sock has
always been a challenge for any brand
to create a version that doesn't slip. As
a running sock brand, we embraced the
challenge and wanted to take it a step
further by creating a sock that could be
worn mile aer mile and stand up to the
ultimate test."
– Joe Gaither, CMO, Feetures
SIDAS
Standout Product: Run Feel Sock
MSRP: $19.95
Tech Details: Grip bands are created
to interact with the insoles to reduce
movement within the shoe. e socks
include a ventilation zone under the arch
of the foot and an ankle support zone to
improve stability between your ankles
and heels, reducing the risk of injuries
and reinforcing the power of the insoles.
Hero Quotient: "ese high-definition
running socks are designed to interface
with your insoles to improve overall
performance."
– Kelsey Lefley, marketing manager,
Sidas
SOCKGUY
Standout Product: Girl Power Sock
MSRP: $13.95
Tech Details: Product Features include
a mesh upper for airflow, a classic
double-over cuff that stays up, a dou-
ble-stitched nylon heel and toe for
durability, an ultra-wicking acrylic base
for soness and stretch (to eliminate
hot spots and blisters) and a unique
Stretch-to-Fit sizing system for a wide
range of foot sizes.
Hero Quotient: "Our Channel Air socks
are great for preventing blisters and
SockGuy
