sportstyle

RETAIL GOODMILES MAKES IT SPECIAL ....................................................................................................8 Footwear retailer rebrands its NB stores with a broader run specialty focus. SHOP TALK ....................................................................................................................................... 10 Specialty running retailers dish on business, brands and more. CLEARANCE SALE STRATEGIES ................................................................................................... 14 How stores can craft a strategy to liquidate merchandise. RUNNING ONWARD & UPWARD .................................................................................................................... 18 Brands are tuned into consumer trends and leaning into tech on the trail. THE MUST-HAVES ........................................................................................................................... 22 These run-specific socks and insoles are essential items. RUN STYLE ........................................................................................................................................ 30 There's more than meets the eye in these performance apparel pieces. THE ART OF SELLING SPORTS BRAS .......................................................................................... 38 Expert advice on the bra category from Title Nine and Anita Active. GEARING UP .................................................................................................................................... 42 A broad spectrum of standout products for the run — before, during and after. TREND INSIGHT ............................................................................................................................... 46 We asked running consumers a variety of questions. You won't want to miss their answers. DESIGN CHASING CIRCULARITY ................................................................................................................ 52 Sustainability: The race to achieve and advance closed loop systems. RAGS TO RESOURCES .................................................................................................................... 56 Circularity: Monetizing textile waste begins with collection and sorting. TEAM 1 ON 1 ............................................................................................................................................... 60 In conversation with Julia Sherman, president/owner, Bashor's Team Athletics, Portland, OR. TEAM STYLE ..................................................................................................................................... 64 Trend-right and technically advanced new styles for girls' and women's team sports. Month 2021 MAY/JUNE 2023 On the Cover: Rabbit's Dream Chaser Collection is designed for ultimate performance, with "front of the pack vibes." The $50 Race Pace Tank is a semi-relaxed, breathable tank with laser-cut square perfs for airflow. Vimazi Trail Z3 footwear. JUNK Brands Big Bang Lite headband. Editorial Director Cara Griffin Art Director Francis Klaess Contributors Suzanne Blecher Michael Jacobsen Judy Leand Mike May Bob McGee Emily Walzer Publisher Jeff Nott jnott@formula4media.com 516-305-4711 Advertising Sam Selvaggio sselvaggio@formula4media.com 212-398-5021 Digital Erica DeSimone edesimone@formula4media.com Subscriptions www.store.formula4media.com Footwear Insight Footwear Insight Extra Outdoor Insight Team Insight Team Insight Extra Textile Insight Textile Insight Extra sportstyle PO Box 23-1318 Great Neck , NY 11023 www.formula4media.com sportstyle® is published 6 times each year: Jan/Feb; Mar/Apr; May/Jun; Jul/Aug; Sep/Oct; Nov/Dec sportstyle® is a registered trademark of Formula4 Media, LLC. ©2023 All rights reserved. The opinions expressed by authors and contributors are not necessarily those of the editors or publishers. sportstyle is not responsible for unsolicited manuscripts, photographs or artwork. Articles appearing may not be reproduced in whole or in part without the express permission of the publisher. www.sportstylemag.com

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